Optimization
Optimization is Key
There are paid ads and there is organic traffic. Optimization is the process of positioning your website to rank high in the search results organically.
We will take the time to evaluate your short and long-term goals to best determine what type of optimization is best for your business’s success.
Our attention to detail and commitment to results with your optimization strategy will lead to increased site traffic and an improved return on investment.
When you spend the time doing proper SEO, your website will be visible to those looking for a business like yours. Search engines like Google and Bing want to provide the best and most reliable organic information; we can help get you there.
We offer many different optimization services, including all-encompassing packages.
Request Your Free Consultation
Elevate Your Relevance
Search engines like Google have “crawlers” or “spiders” that scan websites for new and consistent content, reinforcing and elevating your relevance and authority.
Through consistent NAP (name, address, and phone), blog posts, FAQ pages, good quality web pages, backlinks, and directories your organic presence will translate into more clicks, which means more people landing on your site, which equals more customers.
There are different levels of optimization. The ‘levels’ of optimization are dependent on the number and competitiveness of the keywords, the amount of content, where your site currently ranks, etc. Our strategists will guide you through which level is perfect for your goals and budget.
Why Optimize With Simply?
Increased Exposure
Search Engine Optimization helps to position your business higher in the organic search results.
Higher Organic Ranking
Being shown higher on organic search results positions you ahead of the competition and increases traffic.
Generate More Traffic
Studies show that first position in the search results gets 24% of the traffic and every position afterwards gets consistently less.
Build Authority & Trust
When you have a good organic ranking, and have paid ads, you take up more of the real estate on the search engine results page, giving consumers more confidence.
Moving up a single position in Google search results leads to a relative click-through rate (CTR) increase of 32.3%.
Source: Backlinko, May 2023 (link)
We offer many different optimization services:
SEO
Local SEO
Webpage optimization
Blogs
Directory listings
Relevant backlinks
Keyword focused content
Our optimization services will increase visibility and drive traffic, which translates to more customers (and more customers equates to more revenue.)
Getting Started Is Easy!
Contact Simply Online Marketing now to discuss your optimization goals and learn about how we can help you grow your business.
Common Questions About Optimization
Optimization is a proven way to rank higher on more search results pages, and more prominent results tend to get more clicks. If you're not capturing the clicks available in your target market, your competitors will.
But understanding all of the factors that contribute to higher rankings can be a challenge or even downright overwhelming. Here are answers to some of the more common questions we get asked by perspective clients. If you have additional questions about our optimization services, contact us today.
-
Yes. An FAQ section allows you to add relevant questions and provide the answers to them. When people ask a question on a search engine, the goal is for your site to provide the answer, which increases traffic.
-
Blogs are one component of SEO. But you also need to do content marketing, research keywords, design interesting articles, obtain backlinks, secure directories, etc. SEO also involves producing compelling elements such as visual assets and videos. All of this results in more and better customer engagement, which leads to higher rankings.
-
No. SEO is an ongoing process of research, design, optimization, and maintenance.
-
Our SEO campaigns have a three-month contract, but we find that most people continue well past it.