As the digital landscape continues to evolve, having a strong SEO strategy is important for businesses looking to reach their target audience and staying ahead of the competition.

The marketplace is always changing, and in recent years we have moved from a market dominated by creating the “best” product for all audiences to a market dominated by finding the market best suited to your product and further tailoring it to their tastes from there.

First and foremost, consumer behavior has changed significantly. Shopping for services and products is done online, and from mobile devices, now, more than ever.

No, I don’t mean “taking a nap,” although it is a very pleasant thing to do. In terms of your business and online presence, your NAP is incredibly important. Your NAP is simply your Name (Business), Address, and Phone Number. Find out why having consistent NAP is important.

My sister’s son has a friend who knows someone who builds websites.

Is that a good idea?

Would you go to court without a lawyer? Perform surgery without a doctor? Trust aunt Martha to take your formal wedding party photos with her cell phone? Jump out of a plane without a parachute?

The recent pandemic spurred by COVID-19 has changed consumer behavior, which has trickled down to how the digital marketing game is won. Consumer behavior now functions in a “new normal.”

At Simply Online Marketing, we like to celebrate the success of our clients. We recently built a website for Click Copiers, A Division of Valley Imaging Products, and just heard that their website traffic has increased dramatically.

What Is Google Tag Manager? Simply put, it is an application that allows us to add different types of tracking codes to your website. The special thing about Tag Manager is that it is a onetime occurrence of us sending the code to you (the client) and you adding it to to your website.

While you can find a pin for a recipe for almost everything, Pinterest is gaining momentum. Now considered the fourth biggest social media site, its unique platform has become a goldmine for advertisers like you.

There are several factors that go into making a successful website, and while it may be tempting to create your own for free, there are many reasons why that isn’t always the best idea.

Some say they are important, and some say they are not. We tend to go with our experience and Google’s preference. Let’s first break down the types of metatags.